This Program is designed to maximize the opportunities for existing successful digital media projects to evolve and iterate in order to optimize audience engagement, monetization and exploitation opportunities on an on-going basis, nationally and internationally.
The Performance Accelerator Program is project based and is intended for upgrades and revisions of eligible existing digital media content to ensure continued success on their existing platforms. For example, a mobile app with increasing monthly sales may require new levels of content, maintenance, build for additional mobile platforms, promotion; a website or game with high levels of traffic may need new content, maintenance, updated technology or be refreshed to remain viable over longer periods of time; an international distributor may identify content or versioning required to conclude sales, etc. The program is not intended for simple upgrades or new digital projects based on the brand.
Funding for the digital media component is available in the form of grants which may be awarded as follows:
- A grant of up to 75% of the cost of production of the Digital Media component, to a maximum of $75,000 per project
Required documents for application:
- Complete Application Form, in *.DOC format
- Complete Production Budget and Financing Structure for the Digital Media Upgrade Project
- Proof of Ownership of the IP rights to the Digital Media Project
all documents should be sent electronically to firstname.lastname@example.org